The process of link building mainly deals with the practice of effectively promoting your website to other websites. This is primarily done to secure a link to their page, which is redirected to your site. In simple terms, link building is the process of acquiring hyperlinks from other websites to your websites.

Search engines like Google use these links to crawl the web, so they crawl the links between entire websites.

There are numerous techniques to build links and takes a lot of time to complete the process.

Search engines use links to build and discover new web pages and assist in determining how well a page should be able to rank in the results. Building links is one of the many techniques used in search engine optimization (SEO). This is because these links act as a signal to Google that your site is a quality resource that is worthy of citation. Therefore, the websites that have more backlinks tend to earn higher rankings.

Natural Link building

Natural link building is what the name implies, i.e. backlinks that are created naturally. The process of natural link building is done without the website owner having to go and create them through guest posting, or link building practices.

In plain words, natural links appear when other bloggers or website owners link to your content because they think it is beneficial for their readers and adds value to their websites or pages. With the presence of natural links, you can feel secure that your content is good. Your rankings and traffic will not be affected by Google algorithmic change.


My Approach to Link Building

As an element of my SEO services, I will build contextual links back to the pages on your site from other high authorization sites on the internet. This will increase the authority of your website and, consequently, your rank higher on Google.

The process works as such:

  • I communicate with valuable, relevant and high authority sites that I have experience of working with
  • I compose quality-worthy articles around your particular products/services
  • I place the materials on the website with a natural link back to your website
  • My link building process is simple and powerful using quality sites and content to build trust and authority for your website.


Bespoke Link Building for your Brand

The strategies I implement vary based on the client, and every campaign is built from scratch based on the proven link building principles I’ve used for many clients across the world.

With these linking strategies, I can deliver services that rival the largest agencies in the world and most cases, outperform them.

I am dedicated to delivering long-term, sustainable results for all the brands that I promote. I continually focus on developing a natural backlink profile for my clients.

If you would like me to work for you building links for your SEO project, then please get in touch.